D&AD Brief

Our group selected a D&AD brief from the BBC which asked for creatives to come up with methods in which find a way to take “otherwise static web pages”, and make them appear “dynamic and relevent”. They suggested live updates, as seen in the 2012 Olympics would be good direction in which we could look.

bbc logo

We selected this brief because of the challenge of taking such a well known international corporation and looking at ways to update it’s websites in ways that we experence in the sites that we, our group members, frequently visit – Facebook, Youtube and perhaps other News Sites for example.

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Filed under Portfolio Management, Career Planning and Industry Placement 12/13

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